Review before launch (Admux)

When you submit a campaign in Admux, you choose a launch mode. The default, review, means a leg that passes both Admux screening and the channel’s review stops at approved and waits. You then launch the legs you want, one at a time or together. The alternative, auto (shown as Launch as approved), sends legs live as soon as they are approved.

The default exists so that approval by a platform is never mistaken for a decision by you. A campaign might be ready on ChatGPT, still in review on Gravity and approved on Google; with review before launch, you see each leg’s state and decide whether to start the approved ones now or wait for the rest.

The same rule covers agents. Admux’s built-in assistant drafts campaigns and reserves funds, then hands the launch to you. An external agent can launch, or submit with auto mode, only with a key that has the campaigns:launch scope.

Keep review mode for campaigns where timing matters across channels, such as a coordinated launch, and use auto mode for routine always-on campaigns where any approved leg should start at once. Note that the budget is reserved at submission, not at launch, so a leg waiting for you still holds its funds. Its total budget and end date don’t move while it waits, so launching late leaves fewer days to spend the same budget. Through the API, launch approved legs with POST /campaigns/{id}/launch and the leg IDs; in the web app, each leg has its own launch and pause controls.