Admux

Ad policy by category

What you can advertise in AI answers.

The same product can be banned on one AI channel and allowed with a certificate on another. This table shows how ChatGPT ads, Google Ads (whose policies apply in AI Overviews and AI Mode) and Gravity treat 14 categories. Each linked page quotes the rule.

Verified 35 cited rules
Treatment by category and channel, verified Nov 2026
CategoryChatGPTGoogle AIGravity
AlcoholNot allowedAllowed with conditionsAllowed with conditions
GamblingNot allowedAllowed with conditionsAllowed with conditions
Healthcare and medicinesAllowed with conditionsAllowed with conditionsAllowed with conditions
Supplements and weight lossAllowed with conditionsAllowed with conditionsNo category rule
Financial servicesAllowed with conditionsAllowed with conditionsAllowed with conditions
Crypto and digital assetsNo category ruleAllowed with conditionsAllowed with conditions
DatingNot allowedAllowed with conditionsAllowed with conditions
AI companionsNot allowedNo category ruleNo category rule
Tobacco, nicotine and vapesNot allowedNot allowedAllowed with conditions
WeaponsNot allowedNot allowedAllowed with conditions
Political and issue adsNot allowedAllowed with conditionsAllowed with conditions
Legal servicesAllowed with conditionsNo category ruleNo category rule
Adult and sexual contentNot allowedAllowed with conditionsNot allowed
Housing and jobsNot allowedAllowed with conditionsNo category rule

“No category rule” cells have no page: the provider has no rule for that category, and its general policies apply.

ChatGPT: 13 category rules

Google AI: 12 category rules

Gravity: 10 category rules

Sources

  1. Ad policies (v1.6, updated 10 Sep 2026)OpenAI · checked 10 Nov 2026
  2. Alcohol - Advertising Policies HelpGoogle Ads policy · checked 10 Nov 2026
  3. Gambling and games - Advertising Policies HelpGoogle Ads policy · checked 10 Nov 2026
  4. Healthcare and medicines - Advertising Policies HelpGoogle Ads policy · checked 10 Nov 2026
  5. Financial services - Advertising Policies HelpGoogle Ads policy · checked 10 Nov 2026
  6. Cryptocurrencies and related products - Advertising Policies HelpGoogle Ads policy · checked 10 Nov 2026
  7. Dating and companionship - Advertising Policies HelpGoogle Ads policy · checked 10 Nov 2026
  8. Dangerous products or services - Advertising Policies HelpGoogle Ads policy · checked 10 Nov 2026
  9. Political content - Advertising Policies HelpGoogle Ads policy · checked 10 Nov 2026
  10. Google Ads policies - Advertising Policies HelpGoogle Ads policy · checked 10 Nov 2026
  11. Sexual content - Advertising Policies HelpGoogle Ads policy · checked 10 Nov 2026
  12. Personalized advertising - Advertising Policies HelpGoogle Ads policy · checked 10 Nov 2026
  13. Brand Safety and Advertising Guidelines (effective 19 Oct 2026)Gravity · checked 10 Nov 2026