Ad policy · Google
Can you advertise alcohol on Google AI?
Yes, with conditions. Allowed only in the countries Google lists (the US included), within local law, and never aimed at people under the legal drinking age. On Search, alcohol ads don’t show when SafeSearch is on, and some countries need certification.
“Advertisers may only target ads within the scope of this policy at users in the countries listed below and must not target them at any other country:”[1]Alcohol - Advertising Policies Help · Google Ads policy · read 10 Nov 2026
Alcohol on other AI channels
The same category is treated differently on each channel. A rule on one channel doesn’t apply to the others.
| Channel | Treatment | Conditions |
|---|---|---|
| ChatGPT | Not allowed | Not allowed; incidental mentions only.[2] |
| Google AI (this page) | Allowed with conditions | Listed countries, legal age, local law.[1] |
| Gravity | Allowed with conditions | Explicit Gravity authorization.[3] |
“No category rule” means the provider has no rule for this category; its general policies still apply.
How Admux screens it
Admux screens each campaign against the rules of every channel you select, before anything is submitted. Each channel is checked on its own, so a rule on one channel never blocks the others.
For Google AI, Admux asks for the markets you sell in and confirmation that targeting excludes people under the legal drinking age before submitting. Final approval is always Google’s: Admux can’t grant permission a channel doesn’t offer.
This page summarises Google’s published policy. It isn’t legal advice, and the policy can change; follow the link above for the current text.
Questions
Can I advertise alcohol on Google AI?
Yes, with conditions. Allowed only in the countries Google lists (the US included), within local law, and never aimed at people under the legal drinking age. On Search, alcohol ads don’t show when SafeSearch is on, and some countries need certification.
Where does this rule come from?
Google’s published ad policy (Alcohol - Advertising Policies Help), read on 10 Nov 2026.
Can I run alcohol ads on other AI channels?
ChatGPT: not allowed. Gravity: allowed with conditions.
Sources
- Alcohol - Advertising Policies HelpGoogle Ads policy · checked 10 Nov 2026
- Ad policies (v1.6, updated 10 Sep 2026)OpenAI · checked 10 Nov 2026
- Brand Safety and Advertising Guidelines (effective 19 Oct 2026)Gravity · checked 10 Nov 2026