Ad policy · Gravity
Can you advertise tobacco, nicotine and vape products on Gravity?
Yes, with conditions. Tobacco and nicotine products need Gravity’s explicit authorization. Gravity doesn’t name vapes separately.
Listed among the categories Gravity says “may be permitted with explicit Gravity authorization”: “Tobacco and nicotine products”[1]Brand Safety and Advertising Guidelines (effective 19 Oct 2026) · Gravity · read 10 Nov 2026
Tobacco, nicotine and vapes on other AI channels
The same category is treated differently on each channel. A rule on one channel doesn’t apply to the others.
| Channel | Treatment | Conditions |
|---|---|---|
| ChatGPT | Not allowed | Not allowed.[2] |
| Google AI | Not allowed | Not allowed.[3] |
| Gravity (this page) | Allowed with conditions | Explicit Gravity authorization.[1] |
“No category rule” means the provider has no rule for this category; its general policies still apply.
How Admux screens it
Admux screens each campaign against the rules of every channel you select, before anything is submitted. Each channel is checked on its own, so a rule on one channel never blocks the others.
For Gravity, Admux asks for the exact product and the channel’s authorization where it offers one before submitting. Final approval is always Gravity’s: Admux can’t grant permission a channel doesn’t offer.
This page summarises Gravity’s published policy. It isn’t legal advice, and the policy can change; follow the link above for the current text.
Questions
Can I advertise tobacco, nicotine and vape products on Gravity?
Yes, with conditions. Tobacco and nicotine products need Gravity’s explicit authorization. Gravity doesn’t name vapes separately.
Where does this rule come from?
Gravity’s published ad policy (Brand Safety and Advertising Guidelines (effective 19 Oct 2026)), read on 10 Nov 2026.
Can I run tobacco, nicotine and vape products ads on other AI channels?
ChatGPT: not allowed. Google AI: not allowed.
Sources
- Brand Safety and Advertising Guidelines (effective 19 Oct 2026)Gravity · checked 10 Nov 2026
- Ad policies (v1.6, updated 10 Sep 2026)OpenAI · checked 10 Nov 2026
- Dangerous products or services - Advertising Policies HelpGoogle Ads policy · checked 10 Nov 2026